One would think that with so much customer data available, in so many places, companies would know exactly how and where to engage with their customers most effectively. But in fact, the distance between companies and their customers has never been wider. Why? Because traditional customer service systems and CRMs just aren’t up to the task of tackling today’s decentralized, fragmented …
This white paper explores how the power of an information availability solution can unlock the latent potential of your IT environment and deliver new value for your organization. It includes an Action Worksheet to use in discussions with your IT executives.
The wealth and volume of content and data, including new applications and data sources, cloud computing, SaaS, email, SharePoint and public content, have made information integration more important than ever. Organizations must constantly think about new ways to connect and enrich all these sources and address the need for real-time data. ESG’s Brian Babineau explores …
Delivering Real-time Enterprise Information Integration for Unified Access from ESG Read More »
Customers, employees and partners are more frequently accessing web-delivered services from their mobile devices. At the same time, attackers are constantly discovering new ways to compromise security, including advanced malware and application layer attacks. Without the right tools, you are vulnerable. NetScaler gives you the visibility and control to manage, accelerate, and secure all your …
Defend web properties from modern threats with Citrix NetScaler Read More »
Forms are the place where you and your website visitors get personal. Forms are where visitors agree to supply their most precious online commodities – facts about themselves and their hard-earned money. Forms are the virtual equivalent of a handshake between you and your visitor. But it takes two parties to have a satisfying handshake. …
How forms can confuse, confound and chase your customers away Read More »
As marketers, we rely on metrics as basic tools for assessing success and failure. But marketers are also website visitors who instantly recognize poor customer experiences when they occur. Perhaps you tried to purchase a sweater online, book an urgent flight or send a bouquet of flowers, but the website was not up to par. …
Digital customer experience metrics: Uncovering the behavior behind the numbers Read More »
Digital transformation is “the use of technology to radically improve performance or (business) reach. But for digital-native businesses that have never needed to make that shift — e-commerce, social media, web-based services — it involves a sharpening of that focuscombined with an ongoing evolution of process and infrastructure.
Mimecast delivers Software-as-a-Service based enterprise email management including archiving, discovery, continuity, security and policy. By unifying disparate and fragmented email environments into one holistic service that is always available from the cloud, Mimecast minimizes risk and reduces cost and complexity, while providing total end-to-end control of email.
The cyber threats facing today’s organizations are more sophisticated than ever before. This is evidenced by the number of breaches occurring in large, well-established organizations with the resources to deploy the most advanced cybersecurity available. Yet, despite their deep pockets, high-profile targets like Anthem, Target, and Sony have been the victims of huge data breaches …
National and international political shifts, volatile economies and markets and rapid technological and ecological changes combine in complex ways every day to transform pacific environments into chaotic ones, economic assets into liabilities, safety into insecurity. At the same time, risks can become opportunities overnight, particularly for those who are able to act swiftly, unburdened by …
A Guide to Investment Migration for Governments and Global Citizens Read More »
